PebblePost, Inc.

PebblePost, Inc.
Share

 



PebblePost invented Programmatic Direct Mail® to transform real-time online activity into personalized, dynamically rendered physical mail that’s delivered into postal hubs within 12-24 hours, every day. Our patent pending digital platform integrates segmentation, campaign management, production, analytics and optimization. PebblePost combines the power of intent data with the effectiveness of in-home to achieve far higher conversion rates and ROAS. PebblePost® is a venture-backed company based in NYC.

PebblePost, Inc.

 •  April 10

Last year might go down as the year when brands finally had their “Network” moment for digital marketing. From Mark Pritchard’s epic takedown in January to a series of eMarketer podcasts in the fall, documenting digital marketing’s many ills — and, more importantly, discussing ways to correct them — was 2017’s dominant theme. I’d like to follow up...

PebblePost, Inc.

 •  March 28

Financial marketers have a hard time wrapping their heads around Generation Z. Why is that? Well for starters, there’s no hard-and-fast definition of where the Millennial generation ends and Gen Z begins. Do you use 1994 as the cut off? Or 1997? Maybe 2000? According to Nielsen, Gen Z represents those born between 1997 and...

PebblePost, Inc.

 •  March 1

The last couple of decades have seen the advent of some very useful and powerful trip planning and booking tools, but planning a vacation is not just scientific, it is emotional, aspirational and inspirational. For many families, it is precious quality time they get only once or twice a year. Aligning schedules, choosing a destination, mode of...

PebblePost, Inc.

 •  February 2

For many, the term "omnichannel" causes more confusion than clarity. As marketers, we understand the need to reach consumers across multiple touchpoints, but it can be challenging to uncover which channel (or combination of channels) is most successfully driving conversions. According to PebblePost CEO Lewis Gersh, the best data comes from...

PebblePost, Inc.

 •  January 24

Jacquelyn Goldberg, PebblePost’s first Director of Sales, has been named the company’s VP Sales, Financial Services. “Jacquelyn was employee number six at PebblePost and has played an integral role in shaping the company, let alone driving growth,” says Geoff Dodge, Chief Growth Officer. “Her tremendous success at PebblePost and investment in...

PebblePost, Inc.

 •  December 20, 2017

There was a shift felt across the travel industry when Booking.com announced in November that they would be more than doubling their investment in television advertising. Considering that this Priceline Group-owned company was born of the digital travel era, and remains a leader in digital marketing, the move was surprising... Why would an online...

PebblePost, Inc.

 •  December 18, 2017

Every new year brings new resolutions, new opportunities, and new expectations. But despite a lot of positive predictions about the future of the industry, PebblePost CEO, Lewis Gersh, warns that we need to be more realistic about what's to come. Lewis shares his "less-than-rosy" predictions for digital ad tech and martech in his full Marketing...

PebblePost, Inc.

 •  November 30, 2017

Having recently joined my third programmatic digital marketing company, I could have experienced a “what have I got myself back into?” moment as 2017 wound down. First, the ANA Masters of Marketing (MoM) conference “Visionary Marketer of the Year” award went to Procter & Gamble (P&G) Chief Brand Officer Marc Pritchard who won the honor in part by...

PebblePost, Inc.

 •  November 27, 2017

According to PebblePost CEO, Lewis Gersh, you don’t need a pitch deck for a pitch meeting. It’s not the slides that make the sale. What you really need is a truly innovative idea, no laptop required. Just a simple conversation and a compelling story. It's time to think outside the box and #ditchthedeck. Read more in Lewis' full Marketing Land...

PebblePost, Inc.

 •  November 21, 2017

It’s officially Thanksgiving week—and whether you plan to travel near or far, cook or clean, couch surf or Turkey Trot—there’s no better time to be with your family and friends. But as we finish our Turkey Day preparations, we can’t help but wonder—what if we could have one extra seat at the dinner table this year? (Sounds like a great blog post!)...